VMware

Purpose-driven employee engagement for global tech-leader


One of the world’s largest and greenest software companies, VMware wanted employee engagement to unite it's global company in a purpose that fueled its passion for protecting our home planet.

The campaigns inspired and included employees across cultures and continents. We created videos, social media, digital and outdoor signage, stickers, sidewalk art, and globally coordinated giving events.

Budgets were tight, but our efforts increased employee participation up to 200% and earned high praise from C-suite execs: “Yes! More like this!” The client’s CEO was so pleased with our Waterfall of Impact video that he presented it at the annual all-staff meeting.

Earth Day | Ocean Plastics Campaign

Video

Earth Day | Ocean Plastics Campaign

CTRL consumption, choose ALT, DELETE single-use plastics

Earth Day | Endanger This Species campaign

Video

Earth Day | Endanger This Species Campaign

Posters

Earth Day | Endanger This Species campaign

PC sticker and t-shirt

Earth Day | Zero Carbon campaign

Video

Earth Day | Zero Carbon campaign

Posters

Employee Engagement | Waterfall of Impact campaign

Video

Employee Engagement | Waterfall of Impact Campaign

Posters, Event-in-a-Box

Employee Engagement | Giving Together Campaign

Wall Cling

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